1914A fire occurred at Surfside Hotel on Pavilion Beach.Events & Anniversaries, Economy and Industry, Local Businesses, Fires

Sign advertising bowling alley on the front lawn of Surfside Hotel, August 1909. Courtesy of Cape Ann Museum Library & Archives, Photo 21820
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It was called the Surfside Auto Inn when it burned to the ground on October 17, 1914. The Tavern was built on the site in 1917 by W. H. Smith.

Gloucester Daily Times. “Surfside Auto Inn Now Mass of Fire Ruins.” October 17, 1914, Vol. 50, No. 7879 edition. https://sawyer.advantage-preservation.com/.
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