1930Roger Babson hired 35 unemployed Finnish stonecutters during the Great Depression to carve into the boulders in Dogtown.People and Communities, Location and Setting, Dogtown, Notable People

Roger Babson’s boulder project, “Stay Out of Debt,” c. 1932. Alice M. Curtis, Cape Ann Museum Library & Archives, Photo 21470
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He consulted self-help books to come up with two dozen phrases including “Get a Job”, “Prosperity Follows Service”, and “Help Mother”.

Copeland, Melvin T., and Elliott C. Rogers. The Saga of Cape Ann. Bond Wheelwright Co., 1960. Dan_nehs. “Babson’s Boulders: A Millionaire’s Odd Dogtown Legacy.” New England Historical Society, 9 Nov. 2013, https://newenglandhistoricalsociety.com/babsons-boulders-millionaires-odd-dogtown-legacy/.
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